AumentIQ partnered with a global consumer goods leader to deliver advanced analytics and strategic insights across 70+ markets, optimizing portfolio strategies, brand equity, and market forecasting.
By leveraging data-driven methodologies and predictive models, the client achieved a 45% reduction in time-to-insight, 3%+ SOM growth for key SKUs, and a 6%+ global profitability increase.
Additional solutions included consumer segmentation, micro-marketing, and product innovation frameworks, enhancing measurable improvements in trade efficiency by 16%+ yearly and product feature performance by 8%+.
These analytics-driven strategies empowered global and local markets, delivering sustained growth, enhanced brand equity, and optimized investment outcomes.