Privacy

1. Who we are

This Privacy Policy explains how Aumentiq B.V., trading as Aumentiq, AIQ (“Aumentiq B.V.”, “we”, “us”, or “our”), collects, uses, and protects personal data through this website and in connection with our business communications.

We are committed to handling personal data in a lawful, transparent, and secure manner.

Company details

If you have any questions about this Privacy Policy or our use of personal data, contact us at privacy@aumentiq.com

2. Personal data we collect

We may collect and process the following categories of personal data.

Information you provide directly

• Name
• Business email address
• Phone number
• Company name
• Job title
• Any information you submit through forms, emails, or messages

Information collected through your use of the website

• IP address
• Browser type and version
• Device type and operating system
• Referral source
• Pages viewed
• Time spent on pages
• Navigation behaviour and session data
• Cookie and consent preference data

3. How we collect personal data

We collect personal data when you:

• submit a contact form
• request or download a white paper or other gated content
• contact us by email or phone
• browse or interact with our website
• accept analytics or other non-essential cookies

4. Why we process personal data

We process personal data for the following purposes:

• to respond to inquiries and requests
• to provide access to requested content, including white papers and other downloadable resources
• to manage follow-up communications related to your request
• to operate, secure, maintain, and improve our website
• to understand how visitors use our website through analytics, where consent is required
• to send marketing communications, where you have opted in or where otherwise permitted by applicable law
• to comply with legal and regulatory obligations
• to establish, exercise, or defend legal claims where necessary

5. Legal bases for processing

Depending on the circumstances, we rely on one or more of the following legal bases.

Consent

Where required, we rely on your consent, for example for analytics cookies or marketing communications.

Legitimate interests

We may process personal data where necessary for our legitimate interests, including responding to business inquiries, improving our website, securing our systems, and managing business relationships, provided those interests are not overridden by your rights and freedoms.

Steps prior to entering into a contract

Where you contact us in relation to our products or services, we may process your personal data to take steps at your request before entering into a contract.

Legal obligation

We may process personal data where necessary to comply with applicable legal or regulatory obligations.

6. Cookies and analytics

We use cookies and similar technologies to operate our website and, subject to consent where required, to understand how visitors use it.

This may include information such as:

• who visits the website
• which pages are viewed
• how long visitors remain on pages
• how users move through the site
• general traffic and performance metrics

We only place non-essential cookies, including analytics cookies, after obtaining consent where required by applicable law.

You can update your cookie preferences at any time through Cookie Settings. For more information, please see our Cookie Policy.

7. Sharing personal data

We may share personal data with selected third-party service providers that support our operations, including providers of:

• website hosting
• analytics
• CRM and sales tools
• email delivery
• IT support
• security and infrastructure services

Where we use third-party processors, we take appropriate steps to ensure personal data is processed only on our instructions and subject to appropriate confidentiality and security measures.

We may also disclose personal data where required by law, regulation, legal process, or competent authority.

8. International transfers

Where personal data is transferred outside the European Economic Area, we will ensure that appropriate safeguards are in place, including where applicable:

• an adequacy decision by the European Commission
• standard contractual clauses
• another lawful transfer mechanism under applicable data protection law

More information about these safeguards is available on request.

9. Data retention

We retain personal data only for as long as necessary for the purposes for which it was collected, including to satisfy legal, accounting, compliance or reporting requirements.

We retain personal data for the following periods:

• Contact requests: 24 months from our last meaningful contact with you
• White paper and gated-content requests: 24 months from your request or last engagement
• Marketing subscription data: until you unsubscribe. We also review subscriber records after 24 months without engagement and delete where no longer needed
• Unsubscribe records: we keep your email address on a suppression list indefinitely so that we can continue to honour your opt-out
• Records of consent: 3 years after the consent ends
• Cookie preferences: 12 months, after which we will ask for your choice again
• Analytics data: 2 months
• Financial and administrative records, where a business relationship results: 7 years, as required by Dutch tax law
• Records relating to legal claims: for the duration of the matter and any applicable limitation period

10. Your rights

Subject to applicable law, you may have the right to:

• request access to your personal data
• request correction of inaccurate or incomplete data
• request erasure of your personal data
• request restriction of processing
• object to processing based on legitimate interests
• request portability of your data where applicable
• withdraw consent at any time where processing is based on consent

To exercise your rights, contact us at privacy@aumentiq.com

11. Complaints

If you believe that your personal data has been processed in breach of applicable data protection law, you have the right to lodge a complaint with the competent supervisory authority.

Aumentiq B.V. is established in the Netherlands. The competent supervisory authority is the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).

12. Security

We maintain appropriate technical and organisational measures designed to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access.

13. Third-party websites

Our website may contain links to third-party websites or services. We are not responsible for their privacy practices, content, or security. We encourage you to review their policies before providing personal data.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Last updated” date will be revised accordingly.